Ok most fan pages suck… Don’t just believe me, see the below graphic… takes a lot of work to make them work… well maybe that isn’t quite right… it takes CONSISTENCY to make it work PERIOD. BUT is it REALLY worth it with such a low Return on Investment? Sure, but you have to take the LONG view and that is by doing this and amassing thousands of fans over the next few years that it will then make a big difference…. just make sure you are doing OTHER SEO work and not just Facebook…

[From SHOCKER: 3% To 7.5% Of Fans See Your Page’s Posts]

These are some impressive graphs that actually start at a baseline of ZERO! Remarkable! This means they are actually TRUE and honest!

Social Media Marketing: Facebook + Twitter Aren’t Enough | SEOmoz.

If your business does not have a business page yet, then you are missing out!

According to Hitwise, Facebook accounted for 8.93% of all US website visits between January and the end of November, 2010.

Facebook: Most Popular Search Term & Most Visited Website in 2010, Hitwise Says.

Microsoft’s Bing is finally joining with Social Media! Might need to pay more attention to Bing… oh wait… they are NOT growing any large market share against Google… hmmm… but social media IS growing… decisions, decisions…

Microsoft Bring Facebook Twitter Sharing to Bing Shopping Search | Search Engine Journal.