Consumers are not just researching, many have already begun purchasing. In fact, over a third of respondents (36%) said they have already begun making holiday purchases. This demonstrates that consumer are not waiting for the traditional kick off to the season, many are already spending time online researching gift ideas and heading into the store or to your site to make that special purchase.

via Google Retail Blog: Consumer Pulse Check: Shoppers Ready for the Holidays.

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Tags: online holiday spending

This entry was posted on Tuesday, September 15th, 2009 at 9:43 pm and is filed under eCommerce. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.