SEO9oneone » seo

What SEO means in 2011…

reitz — Mon, 18 Jul 2011 17:39:38 +0000

So what DOES SEO stand for anyway? 5 years ago I’d EASILY tell you it stands for Search Engine Optimization… but not any more… SEO NOW stands for internet marketing strategist as there is just WAY MORE going on now than 5 years ago. Google Search is constantly adding (and subtracting) new stuff, Facebook is now uber-important, and Google Plus is on the way. The below linked is a great article attesting to my feelings on this very topic.
http://searchenginewatch.com/article/2094551/SEO-is-More-Alive-Than-Ever

Why You Can’t Ignore Schema.org

reitz — Thu, 23 Jun 2011 15:04:00 +0000

This is a great article. I have already outfitted a zen cart page with schema in it to work with the pricing, product name, manufacturer…

Why You Can’t Ignore Schema.org | Search Engine Journal.

SEO and the Universe

reitz — Wed, 22 Jun 2011 17:15:43 +0000

The web is a big place. This is a great article on how SEO, the web and the universe are similar… Check the full article here: How We Work With Data Superstructures in SEO

How large is the universe? I don’t mean the physical universe, the one made up of stars, and dust, and black holes, and stuff we cannot name. I mean the universe that you and I share — I mean the World Wide Web. How large is the World Wide Web?

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B2B SEO – Common Mistakes

reitz — Mon, 19 Apr 2010 12:34:22 +0000

This is a really good article on the best practices to take for Business to Business Search Engine Optimization and the steps to take to prevent common mistakes!

B2B SEO – Common Mistakes & How to Avoid Them – Online Marketing Blog.

Four Things That Get Rankings

reitz — Wed, 24 Mar 2010 20:09:45 +0000

SEOmoz | 4 Things That Are Getting Me Rankings, Right Now.

What to do after you are #1 in search?!

reitz — Wed, 17 Mar 2010 21:13:42 +0000

This is a GREAT article that I have been saying for years that if your COMPETITORS are gunning for you… you BETTER keep doing SEO to stay AHEAD of them!

5 Strategies to Maintain and Improve Your #1 Rankings in Google – After You’ve Reached the Top.

5 SEO Questions with Joe Laratro

reitz — Thu, 04 Mar 2010 14:46:19 +0000

I totally agree with Joe Laratro here! Having a website is not enough. Having a plan and working it consistently (daily!) is the REAL plan for SEO! A website has to be able to ALLOW for this to happen easily however… These recommendations are good, smart and solid for SEO.

What are 3 things marketers can do RIGHT now to improve their organic rankings?

Have a solid technical infrastructure that is search friendly

Have an ongoing content development plan to add new and useful content to the Web site

Have a link building plan in place: target directories, social media sites, and related Web sites

via SEO Wins & Sins: 5 Questions with Industry Leader Joe Laratro | Search Engine Journal.

7 Widely Believed Myths Of SEO

reitz — Wed, 03 Mar 2010 03:13:45 +0000

This is a great article by Christopher Holland… to my clients ears, this should all sound very familiar!

7 Widely Believed Myths Of SEO | Daily SEO Tip.

Tribune Company SEO

reitz — Mon, 31 Aug 2009 13:34:22 +0000

This is a great article on the power of SEO for a rather LARGE Newspaper company. Their traffic has skyrocketed using basic methods of not including pronouns, and using lots of link juice power from their monster sites. Basic stuff that I tutor all of my clients.

(he) said to them that although it may not be perfect for you guys journalistically to put a full proper noun in a headline, it makes a huge difference to the number of people who read your quality content

via Brent D. Payne Interview | Tribune Company SEO.

Page Load Times and SEO

reitz — Wed, 24 Jun 2009 14:22:02 +0000

Ok, here is Matt Cutts talking about load times and how it affects SEO. A 1 second to a 5 second load time probably doesn’t do much at all for ranking, and my studies of this concur. But if you are on a really slow server that is overloaded with sites OR if you are using a dynamically driven site (like php over mysql) on a cloud server and you regularly experience load times over 15 seconds or so, then you are going to have two issues. #1, as Matt describes, the Google Bot may think those pages aren’t literally there so your rankings will drop or you may vanish completely and be 950ed out of all of the pages. And more importantly #2, which is, people will not dare visit your site again! In this day and age of fast computers, nobody would sit there for 15 seconds to wait for a single page to load. They’ll hit BACK and go back to their Google results and find a new site to visit, make their transaction, etc.

When I first learned about this page load time statistic in Google Webmaster Tools about 2 years ago, I knew that this would be an important factor. So, I then researched what would make a web server fast enough to prevent any issues, and embarked on an optimized hosting plan for my clients. I recently took one client’s page load times from 12 seconds, 15 seconds, plus regular TIMEOUTS, down to 3 seconds or less as a typical page load time. See it here: http://www.shopthevu.com I did this by hosting it on our optimized web servers, and added several caching features to this site for all of the images.

Is your page load time killing your rankings?! Let us know, we might be able to help.

Don’t hide text!

reitz — Thu, 11 Jun 2009 18:10:30 +0000

Don’t cheat or lie to Google cause you WILL get caught! Check Matt’s latest video.

Just the other day I was looking at a website that was NEWLY coded and “SEO”ed. I needed to analyze it and see how much I’d need to do to fix it up if it was even needed. First thing I looked at was the H1 tag. As soon as I saw it, I sensed something was wrong. I looked at the site and saw that the text in the h1 tag was NOT VISIBLE to users in the browser! And this code was SEOed?! Matt’s video above is a LOT more sneaky, but it looks like people will never learn to mess with GOOGLE!

SEO Tutor

reitz — Sun, 03 May 2009 17:05:18 +0000

What is an SEO Tutor? An SEO Tutor is somebody who will teach you EVERYTHING they know about SEO (search engine optimization) and not hold anything back. Pulling back the curtains to understand everything I do. Teaching you step by step on how to find keywords, link build, how to find good content to expand on, how to find other related sites to yours, optimize pages for certain key words or phrases and the best one… HOW TO BLOG yourself to the TOP! It is not rocket science, and you typically don’t even need too much inspiration, but a step by step approach to SEO. This is a proven approach that I have now used with many clients to take their sites to the top. Also, you’ll learn just how many pages you need in your site before the “magic” happens. (Hint: It is NOT 1 to 5 pages!) And you’ll learn about pacing. Heck you might even learn about setting up your blog and/or running it to add new features on your own! Let me know if I can help. The cool thing about all of this is that you’ll learn remotely in your pajamas. Via telephone scheduled appointments, chat rooms, instant messaging, video chats, screencasts and/or screen sharing, we can help you learn this regardless of your current skill level! -Tom

Your SEO Tutor, Tom Reitz

Google might buy Twitter

reitz — Fri, 03 Apr 2009 12:52:40 +0000

GOOGLE MIGHT BUY TWITTER – WOW. This would really rock the industry I think in a positive way! Twitter is the IN thing now for SEO. And for Google to acquire this also… it will continue to be the 800 pound gorilla on the net.

Google will soon SEE your IMAGES

reitz — Wed, 02 Jul 2008 15:35:46 +0000

Wow. Google will soon see the images on your page! Not sure when but here is an interesting video from beet.tv.

Ok it is official, FLASH can be indexed and optimized

reitz — Tue, 01 Jul 2008 05:14:23 +0000

At last, FLASH is now visible to the all powerful Google. Been looking at this for a few months with some oddities appearing at the top of search that were flash files, now if only people with flash based sites would actually ADD more content then they might be in luck. There are many more little issues regarding this that a Flash programmer would want to know about. But, as you all know, I am NOT a FLASH person anyway, so it is not a big deal to me, but now I can at least instruct others on how to SEO their FLASH programming

FACEBOOK beating MYSPACE

reitz — Mon, 23 Jun 2008 14:15:18 +0000

This is not unexpected. Even with the most recent revamp of MYSPACE, I think it is too little too late. FACEBOOK saw 9 million more visitors in MAY 2008 than MYSPACE. Why is this important? Well… to keep it really simple… YOU need to get a page on FACEBOOK! Like me! Nothing fancy… nothing exotic… just get it on there and start interacting and networking and finding new and old friends! Here is the article from Financial Times talking about FACEBOOK.