Adobe made a very bold move today, jumping head first into the web analytics and tracking market with its $1.8 Billion acquisition of Omniture, viewed by many as being the Cadillac of web marketing analytics solutions.

via BREAKING : Adobe Buys Omniture for $1.8 Billion | Search Engine Journal.

Just a quick note here that Google Analytics and Google Adsense are now integrated. Here is an article I found on it. It will give you tracking information now regarding pages with your ads. Should be good and hopefully this leads Google to finally unifying all accounts under one account, which will be very nice. More info here.