If you’ve spent time wandering around the Performance reports tab in the newAdsense interface, you’ve likely stumbled upon the Columns button. This button lets you customize your report to view earnings by page views, ad requests, matched requests and individual ad impressions. Selecting one of these options will change the columns and data shown in the table and graph. All other metrics, like CTR & RPM, will be based on the selection you choose. Read the whole article here.

Just a quick note here that Google Analytics and Google Adsense are now integrated. Here is an article I found on it. It will give you tracking information now regarding pages with your ads. Should be good and hopefully this leads Google to finally unifying all accounts under one account, which will be very nice. More info here.

but it will be back soon enough in the form of… the Google Affiliate Network… I never saw much use for referrals anyways, I tried them a  half a dozen different ways but they just didn’t work very well. Read more here about the Adsense Referrals retirement… I wonder if it will get a Gold Watch?!