One word answer…. YUP! ALWAYS include domain name research when doing keyword research. A properly designed landing page with the right keywords with the right domain name can do WONDERS.

Exact Match Domains Can Double Clicks on PPC Ads – Search Engine Watch (#SEW).

WOW.  Ok so this is some major news from Google coming at the 2:23 mark… In it, Matt said that Google may be changing the algorithm to NOT make keywords in the domain names so important… WOW… this will be sending shockwaves out into the world for sure! Hopefully they will be doing this in micro amounts so there is not this JARRING change to the search results…  overall this is GREAT NEWS, so now CONTENT and LINKS IN will be much more important for SEO overall…

YouTube – How important is it to have keywords in a domain name?.

This is interesting. Really not sure how this is all going to shake out but it looks like it will affect the internet industry pretty big. No comments as the article explains itself pretty well.